LightThread – IT, Business and Marketing Strategy

Evaluating How to Use Twitter for Your Business?

Here are some helpful articles that provide practical and detailed information regarding business use and twitter analytic capabilities:

http://www.chrisbrogan.com/50-ideas-on-using-twitter-for-business/

http://www.twitip.com/how-to-track-twitter-clicks-and-get-conversion-data/

Looking for companies who tweet today? Here is a list of 100+ brands that are on twitter: http://www.brandstweet.com and here is a list of how 16 companies use twitter: http://www.searchenginejournal.com/16-examples-of-huge-brands-using-twitter-for-business/7792/

Last but not least here is a link to a wiki created by Peter Kim that is a fantastic repository of social media marketing examples: http://wiki.beingpeterkim.com/